Bali’s villa rental market is more competitive than ever — but the right amenities can instantly set your property apart, increase occupancy, and justify higher nightly rates. Here are the amenities that consistently perform best for villas targeting short-term and mid-term renters in Bali.
1. Private Pool (Non-Negotiable)
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A private pool remains the #1 booking driver for Bali villas. Travelers want privacy, relaxation, and an Instagram-worthy stay. A well-designed pool — ideally with a sun deck or floating breakfast setup — increases desirability and allows you to charge higher nightly rates.
2. Wellness Features: Jacuzzi, Spa Room, Sauna
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Wellness tourism is booming. Adding a jacuzzi, massage room, sauna, or cold plunge upgrades your villa into a “mini-retreat.”These features attract honeymooners, couples, families, and digital nomads seeking “relaxation stays,” which leads to higher occupancy year-round.
3. Outdoor Living Spaces
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Bali travelers love open-air spaces. Outdoor lounges, BBQ areas, pergolas, and landscaped gardens let guests host dinners, celebrate birthdays, or simply relax.
Well-designed outdoor areas also increase the villa’s “lifestyle value” — which translates to better reviews and repeat bookings.
4. Smart-Home Systems
Smart locks, automated lighting, remote AC controls, and integrated sound systems give your villa a modern edge.
These features save energy, improve security, and appeal to long-stay guests and remote workers who expect tech convenience.
5. Fully Equipped Modern Kitchen
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A modern kitchen with quality appliances — oven, stove, microwave, blender, coffee machine, large fridge — is a major plus for families and long-term tenants. Villas with complete kitchens attract extended stays (21-90 days), which means higher stability in your monthly occupancy.
6. Entertainment Spaces
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Outdoor cinema setups, smart TVs, soundbars, game rooms, karaoke corners, or rooftop lounges give your villa a unique selling point. Guests love “experiential stays,” and amenities like these increase the shareability of your property online.
7. High-Speed Internet + Dedicated Workspace
Bali is a global hotspot for remote workers. Offering reliable high-speed internet (at least 100 Mbps) and a proper workspace can attract long-term bookings, corporate stays, and digital nomads willing to pay premium rates for comfort and productivity.
8. 24/7 Security & Modern Safety Features
CCTV, smart door locks, gated access, and well-lit pathways create a sense of safety — especially for families. Security amenities also influence guest reviews and trustworthiness on Airbnb/Booking.com, directly affecting occupancy.
9. Eco-Friendly Features
Eco-conscious travelers are increasing every year. Solar panels, water filtration systems, low-energy ACs, rainwater collection, and sustainable waste systems help reduce operating costs while appealing to the “eco-luxury” market.
10. Local Experiences & Add-On Services
Offering add-ons such as:
These experiences increase your villa’s average revenue per booking and improve guest satisfaction.
How These Amenities Boost Occupancy
1. Better Listing Performance
Premium amenities make your photos more attractive, increasing click-through rates and bookings.
2. Higher Average Nightly Rate
Wellness features, outdoor spaces, and entertainment areas justify charging 20-40% more per night.
3. Stronger Reviews + Repeat Guests
Guests love unique features — and great reviews help your villa rank higher on Airbnb.
4. Attract Multiple Guest Segments
Couples, families, groups, digital nomads, and long-stayers all look for slightly different amenities. By offering a diversified set of features, you widen your ideal audience.
Challenges to Consider
Higher maintenance: pools, jacuzzis, and smart systems require regular servicing.
Seasonal fluctuations: even premium villas face dips during low season.
Increasing competition: Bali has thousands of new villas each year — staying unique is key.
Legal compliance: ensure all additional construction or facilities meet local regulations.
Conclusion
Adding the right amenities is one of the most effective ways to increase your villa’s occupancy, improve guest satisfaction, and maximize rental income in Bali. Whether you’re targeting premium travelers, digital nomads, or families, these features create the kind of memorable stay that drives bookings — over and over again.